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NCAA Semifinals on ESPN Shatter Viewership Records – UConn-Iowa Delivers 14.2 Million Viewers, Friday’s NCAA Women’s Final Four Scores Average Audience of 10.8 Million

Press Release

April 6, 2024

Author

Katie Callahan

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  • Huskies-Hawkeyes becomes most-watched women’s college basketball game on record, via Nielsen Fast Nationals
  • UConn-Iowa, NC State-South Carolina peaked with 17 million viewers and 9 million viewers, respectively
  • The two games averaged 3.1 million P18-49 viewers, up more than 130% year-over-year

Women’s Final Four National Championship coverage begins on ABC at 2 p.m. with the NCAA Women’s Final Four Special Presented by Capital One. The championship game between No. 1 Iowa and No. 1 South Carolina will tip on ABC at 3 p.m.