NBA on Christmas Day: The one NBA Christmas Day game without NFL competition, the noon ET game on ESPN, was up 16% from 2015 on TV (3.7 vs. 3.2 million viewers) and was the most-watched Christmas Day NBA game in that time slot since 2012. In addition, streaming was up 59%, making for a total live audience increase of 17%.
These guys and their teams must have been on Santa’s nice list this year.
Christmas Day winners ❄️ pic.twitter.com/LbAGNZb0TV
— SportsCenter (@SportsCenter) December 26, 2016